ui design project: mobile shopping app

UI Design Course: Fall 2021 / UCLA Extension

Project Instructions: Create 3-5 screens of a mobile shopping experience.

Design Problem: There are many brands and types of infant and toddler snacks, but often times, these foods are sold on multiple online e-commerce sites and are not consolidated in one online shopping experience. The modern and busy parent, especially during a global pandemic, needs an easy-to-use method to shop for infant and toddler snacks - an online shopping experience that is as delightful and accessible as shopping for retail clothing.

Solution: Design an intuitive mobile shopping experience for infant and toddler snacks for busy parents who are on-the-go.

Role: Individual project / sole designer

My design process

research & sketches

To achieve an intuitive mobile app shopping design, I began researching and reviewing some of the most popular mobile shopping apps: Gap, IKEA, Starbucks, Amazon, and Airbnb. Based on the designs in these apps, I create sketches for 4 design concepts:

hi-fidelity designs

Based on the sketches and user feedback, I picked the following designs for my Product Details, Product Listing, and Filters screens: